In this project, I created the logo, developed additional design elements, and produced all the print and digital materials needed for the new brand — including business cards, letterheads, signage, stickers, avatars, social media design, and more.
This is a process of finding the core idea and visual metaphor.
Several ideas were explored, but the client opted for a clean, geometric mark.
Here are the print and digital materials developed for the new brand.
In addition to the core identity, I created a range of complementary design assets.
I also created and designed a comprehensive brand guidelines to ensure consistent visual communication across all platforms.
